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Seller Center

Luxury marketing that gets results

A complete, editorial-grade marketing system engineered for maximum reach, buyer competition, and final sale price.

Professional Photography

Editorial-grade twilight, interior, and lifestyle photography.

Cinematic Video

Broadcast-quality video that tells your home's story.

Drone Photography

Aerial context — lot, block, and neighborhood.

3D Virtual Tours

Interactive Matterport walk-throughs for out-of-market buyers.

Floor Plans

Architectural floor plans with dimensions.

Luxury Property Website

Single-property microsite with your listing at center stage.

Social Media Campaign

Instagram, Facebook, TikTok, and LinkedIn ad rotations.

Google Advertising

PMax, YouTube, and search ads targeting active buyers.

Email Marketing

Editorial launch emails to 25k+ Chicago-area subscribers.

Broker-to-Broker Marketing

Direct outreach to top producing agents & luxury networks.

Open Houses

Broker preview + curated public open with concierge touches.

International Exposure

Syndication to Mansion Global, Juwai, and international portals.

AI Marketing

AI-optimized headlines, buyer targeting, and predictive pricing.

Sample Marketing Timeline

From listing to closing

Step 01

Week 0

Strategy & pricing

Signed listing agreement; disclosures.

Step 02

Week 1

Pre-market prep

Staging, photography, video, floorplans, drone.

Step 03

Week 2

Launch

Microsite live, MLS launch, coming-soon campaign.

Step 04

Weeks 2–4

Full media push

Social ads, email, broker preview, open houses.

Step 05

Weeks 4–8

Optimize & convert

Offer review, negotiation, contract execution.

Step 06

Weeks 8–10

Under contract

Inspection, appraisal, financing milestones.

Step 07

Week 10+

Closing

Final walkthrough, closing, handoff.

Get the plan

See our complete marketing strategy

Share a few details and a marketing director will send you a custom plan built for your address, price point, and target buyer.

Seller Success Dashboard

The Pure Radiance selling process

  1. Step 01Home Evaluation
  2. Step 02Pricing Strategy
  3. Step 03Home Preparation
  4. Step 04Professional Marketing
  5. Step 05Listing Launch
  6. Step 06Showings
  7. Step 07Negotiations
  8. Step 08Contract
  9. Step 09Closing

Seller Center

Ready to maximize your home’s value?

Schedule a complimentary selling strategy session — pricing analysis, marketing plan review, Energy Readiness assessment, home preparation recommendations, and your custom selling timeline.

  • Personalized pricing analysis
  • Marketing plan review
  • Energy Readiness assessment
  • Home preparation recommendations
  • Selling timeline

Complimentary Strategy Session